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Lab now open · Custom formulas

Science you can feel.

Formulas built for your skin type. Answer five questions and we'll design the ritual your skin has been asking for.

Find your ritual 2 minutes · no sign-up
Actives
13
Combinations
480+
Average pH
5.5

The method

We don't sell products. We sell the formula.

Four steps between your first answer and the bottle on your bathroom shelf. Each one designed so you never have to guess.

  1. 01

    Diagnosis

    We listen before we formulate.

    Five questions about your skin, your day and your patience. No endless forms — just a short conversation that tells us more than any “combination skin” label ever could.

    • 5 questions
    • ≈ 2 min
  2. 02

    Formulation

    We match your answers against 13 actives.

    Every combination respects compatibility, concentration and pH. If your skin is reactive, we dial down the intensity before you ever notice.

    • 480+ combinations
    • pH 4.8 – 6.5
  3. 03

    Ritual

    You get 2 or 3 formulas, not 12.

    A curated kit with a clear order of use, morning and night. Fewer bottles, fewer doubts, more consistency — the only thing that truly changes skin.

    • Curated kit
    • AM · PM
  4. 04

    Adjustment

    Your skin changes. So does your formula.

    At day 30 you tell us how it's going and we fine-tune the concentrations. Winter, summer, stress — your ritual keeps up.

    • Day-30 check-in
    • No extra cost

Skin Quiz · 5 questions

Tell us about you. We'll handle the chemistry.

It's not a test, so there are no wrong answers. When you're done, this very section turns into your ritual.

Piel Lab

● formulating live

1 / 5

Macro · Redness Off Serum · ×40

A texture you'll want to touch.

A gel that melts in within seconds — no film, no fragrance. We obsess over how it feels as much as what it does.

Explore the bottle

Turn it. Zoom in. It's yours.

Heavy glass, a precision dropper and a color that tells you what's inside. Drag to rotate; scroll or pinch to zoom.

Glass dropper · 1 fl oz (30 ml)

Loading 3D model…
⟲ Drag± Zoom

Clinical stats

We measure it. Then we talk about it.

  • 97 %

    noticed more hydration

    in 7 days

  • 89 %

    saw finer-looking pores

    in 28 days

  • 92 %

    felt calmer skin

    in 14 days

* TODO: Self-assessment study — add n, duration and protocol before publishing.

Day 0 Day 28
Cheek, ×10 · Calm Ritual, daily use. TODO: real clinical photo

“The difference isn't the active. It's the right dose, on the right skin, every single day.”

Formulation team · Piel Lab

Drag the slider to compare the same area on day 0 and day 28 of daily use. No filters, no retouching, same light.

In their own words

  • 0:24
    “I went from eight products to two, and my T-zone doesn't shine by 11 a.m.”
    Cami, 29 · Balance Ritual
  • 0:31
    “Retinal never worked for me without turning me red. This time it did.”
    Lu, 41 · Renewal Ritual
  • 0:18
    “For the first time I know what I'm putting on and why. That's what kept me consistent.”
    Fran, 34 · Calm Ritual

Radical transparency · Glossary

No vague “natural ingredients.” Just names and percentages.

Tap any active to see what it does and why it's in your formula.

What it does

Why it's in your formula

Live

What we mixed this week.

Every batch is one of a kind, but you're not on your own: this is the community that's already built its ritual.

Formulas this week
1,284
Most requested
Balance Ritual
  • M

    M., Bogotá built their Calm Ritual

    Plant-derived Squalane + Azelaic Acid 10% + Ceramides 3:1:1

  • J

    J., Monterrey built their Balance Ritual

    Centella + pH 5.5 + Niacinamide 10% + Zinc 1% + Next-generation UV filters

  • A

    A., Lima built their Clarity Ritual

    Ethyl Ascorbic Acid 15% + Next-generation UV filters

  • S

    S., Santiago built their Water Ritual

    Centella + pH 5.5 + Hyaluronic Acid · 5 weights + Hyaluronic + Niacinamide 4%

  • V

    V., Miami built their Renewal Ritual

    Retinal 0.05% + Ceramides 3:1:1

Your turn

We don’t shout “buy now.” We listen.

Five questions, two minutes, and a formula that actually makes sense for your skin. Start whenever you’re ready.

Find your ritual

Your skin, your formula.

Build my formula